How smoking affect relationships in work or in home positivley r Essay

How smoking affect relationships in work or in home positivley r negatively - Essay Example This involves all sorts of activities including smoking. This is true whether only one person smokes or both do† (Relationships and Smoking). The above fact is true in the case of relationships of the smoker with his friends and co-workers at workplace. Smokers like the company of smokers and non-smokers don’t like the company of smokers. Non-smoking female often like to have the company of non-smoking males and they select non-smokers for their dating activities. On the other hand smoking females may not have such preferences. At workplaces also the smokers like to work with smokers whereas nonsmokers always try to avoid the company of smokers. The smoke produced by the smokers is spreading all over around the smokers which forces even the nonsmokers to breathe such malicious air. Nobody wants to put their health in jeopardy because of other’s activities. In short, smoking affects the relationships negatively, in family workplace and in society as

Image of Nurses in the Media Essay Example for Free

Image of Nurses in the Media Essay The image of nursing as portrayed by the media swings like a pendulum in between negative and positive attributes. However, most times, the portrayal is more on the negative side. Most nurses will readily agree to the fact that the way the media paints the profession is way beyond what they believe in or practice. Indeed, it falls short of fair and truthful image. In as much as all other media- newspaper, TV ,Radio, Internet services e.t.c are to an extent guilty of this same negative depiction of nurses, Hollywood paints the worst pictures and theirs greatly mold the public opinion and view of nursing as pictures don’t need million words to be captivating! These stereotypes about nursing are largely planted and nurtured by Hollywood shows and spread throughout the world. As far back as 1932, Hollywood in its film â€Å"A farewell to Arms† depicted nursing as having no security and autonomy. The chief nurse in the film was shown as being weak, helpless and reluctant to fight for a nurse who was dismissed because a surgeon believed that she was a distraction to his ambulance driver. In other words, physicians dictate what happens in nursing. With that coward perspective, many nurses entered into the profession answering ‘yes doctor’ to all orders without any question. Nurses are then at the receiving end of Doctors’ and patients’ bullying. In more recent times, nursing is still depicted as being reserved for those who are not able to make it to college or medical schools. This is seen in the movies like House, Gracie, Grey’ anatomy, Akeelah the bee and others. Nurses were either seen idling, rattling, bemoaning their fate or submissively stupid leaving the physicians with all the decisions and care of their patients. Also in ‘Akeelah and the Bee’ (2006), nurses were portrayed as those needing attitudinal changes. Tanya in the film is a nurse but seen very angry all the time, not encouraging her daughter and smoking in a house that harbors kids. The message sent across is either that nurses don’t practice wha t they preach or they are so dumb to know the medical implications of such behaviors. Moreover, it was also said that Tanya settled to be a nurse after dropping out of college. Implicitly, one does not need a college education to be a nurse. Such deduction was seen in the film ‘Blue Valentine 2008’. In another film ‘Million Dollar Baby’, nurses were pointed out as ‘amateurs’ who sole rely on physicians orders in maintaining health and that was aptly shown when Maggie in the film bit her tongue and the nurse’s only solution was sedation mocking what nursing really entails-prevention, promotion of health, advocacy, support and others. Same cluelessness of nurses was projected in ‘Brooke Ellison Story (2004) and equally showing nurses as negligent, ill-mannered and not been empathetic. Nurses are also seen in Hollywood as insignificant in healthcare. In the film, Sicko (2007) and Living in Emergency, no recognition was given to the nurses who fought with the physicians to save the lives they were applauding for. However, some Hollywood works e.g HawthoRNe, Rookies, Angels in America, Nurse Jackie were able to project nurses as brave advocates, empathetic, intelligent, skillful and not prostituting. To change the mindset of the public and erase the implanted stereotype about nursing, nurses first need to see the job as a profession and then struggle relentlessly to be intelligent and reliable professionals. Then, nurses need to be stronger and louder in speaking back to the media in general. Messages of what nursing is should be sent across through televisions, radios, newspapers, billboards, internet services ,CDs, DVDs, Magazines, Schools and other available means. Letters need to be written to Tv program stating our ideas and counteracting any false notion against us. Nurses in notable positions should persistently speak up and defend the profession, redeem its image and make it more attractive. More public approval and acceptance can advance nursing, help in the looming shortage of nurses and as such help the care system in the long run. References Laura A. Stokowski (2010) : A letter to Hollywood. Nurses are not Handmaiden. Medscape. Sandy and Harry Summers (2010): Saving lives: Why the media portraya of nurses puts us al at risk. Retrieved from http://www.nursingtimes.net/nursing-practce/clinical-zones/educators/the-image-of-nursing1/21/2013

How to Mark a Book Essay -- Reading Literature Essays

How to Mark a Book missing works cited You know you have to read "between the lines" to get the most out of anything. I want to persuade you to do something equally important in the course of your reading. I want to persuade you to "write between the lines." Unless you do, you are not likely to do the most efficient kind of reading. I contend, quite bluntly, that marking up a book is not an act of mutilation but of love. You shouldn't mark up a book which isn't yours. Librarians (or your friends) who lend you books expect you to keep them clean, and you should. If you decide that I am right about the usefulness of marking books, you will have to buy them. Most of the world's great books are available today, in reprint editions. There are two ways in which one can own a book. The first is the property right you establish by paving for it, just as you pay for clothes and furniture. But this act of purchase is only the prelude to possession. Full ownership comes only when you have made it a part of yourself, and the best way to make yourself a part of it is by writing in it. An illustration may make the point clear. You buy a beefsteak and transfer it from the butcher's icebox to your own. But you do not own the beefsteak in the most important sense until you consume it and get it into your bloodstream. I am arguing that books, too, must be absorbed in your bloodstream to do you any good. Confusion about what it means to own a book leads people to a false reverence for paper, binding, and type - a respect for the physical thing - the craft of the printer rather than the genius of the author. They forget that it is possible for a man to acquire the idea, to possess the beauty, which a great book contain... ...em you can get through, but rather how many can get through you - how many you can make your own. A few friends are better than a thousand acquaintances. If this be your aim, as it should be, you will not be impatient if it takes more time and effort to read a great book than it does a newspaper. You may have one final objection to marking books. You can't lend them to your friends because nobody else can read them without being distracted by your notes. Furthermore, you won't want to lend them because a marked copy is a kind of intellectual diary, and lending it is almost like giving your mind away. If your friend wishes to read your "Plutarch's Lives," "Shakespeare," or "The Federalist Papers," tell him gently but firmly, to buy a copy. You will lend him your car or your coat - but your books are as much a part of you as your head or your heart.

Modern Business Environment Essay

To what extent is the ‘soft’ HRM model achievable and desirable for organisations in the modern business environment? The modern business environment For the past few hundred years the business environment has been mostly based upon turning man hours and materials into hard products (produce). What we are seeing now is a shift away from this production by mass labour, to a system whereby goods are produced by machine and the services needed to facilitate this are produced by man. Taking the UK economy as an example, the latest economic forecast by the TUC (Fig 2) shows a steady decline of manufacturing in favour of service sector jobs. This reinforces the view that the emphasis is shifting from producing goods to providing services. â€Å"The only advantage many companies have are the competencies and abilities of their people† (Dewe 2002). With firms using the same machines competitive advantage (or disadvantage) is created by the knowledge and skills of the employees. Tom Watson Jr, former President of IBM recognised the shift: â€Å"all the value of this company is in its people. If you burnt down all of our plants & we just kept our people & information files, we would soon be as strong as ever. Take away our people & we might never recover† (People Management 1998:34). Knowledge therefore is power, we are moving from a physical economy to one A UK government report (Competitiveness White Paper 1999) sees this new environment as requiring â€Å"†¦greater receptiveness to know-how and the ability to see its commercial potential; eagerness to keep on learning at all levels in a business; and a flair in spotting new customer needs and fresh business opportunities.† This suggests that the modern business environment is a place where knowledge is key. In his speech to the Business Link annual conference, Peter Mandelson MP Secretary of State for Trade & Industry saw the knowledge economy as â€Å"transforming old jobs as much as creating new, with implications for manufacturing and service industries alike.† This leads us to the idea that the modern business environment is a place where investment is required in human capital to produce this knowledge economy. In the modern business environment, with the emphasis on value of human capital, security can no longer depend on a job or organisation but upon the employees own skill and competences (Van Ruysseveldt 1995:3-4). Organisations may not be able to guarantee long term employment, but to entice workers of quality they must look to other means. Hard & Soft HRM HRM can be divided into two approaches: ‘hard’ or ‘soft’ (Fig.3). As we see from the diagram ‘hard’ HRM is primarily financially driven, with a fairly hard view of controlling the wages bill, workers are seen as a cost rather than as an asset to the organisation, the emphasis is on getting the best return on their money, creating efficiencies. The company position will take precedent over the collective views and concerns of employees. Such a way of managing human resources was demonstrated by ‘Fordism’ where the workers on the assembly line were under tight controls and even had to divulge personal information to be able to work for Ford (White Heat 1994). The work of Taylor (Taylorism) and the principles of scientific management were used in the late 19th century to allow factories to be managed through scientific methods rather than by â€Å"rule of thumb.† This idea also treated the workers as just another cog in the wheel of production and worked out the best way that the worker could operate. The modern business environment has changed greatly since the days where all workers were seen as tools to be maintained, much like machines, with regulations and tight controls. This was the hard school of HRM where peripheral workers are disposable and labour is directly productive (Beardwell & Holden 2001:98). This model can also be viewed as ‘managing headcount in a rational a way as for any other economic factor’ (Storey 1987:6). The workforce was merely a factor of production or cogs in the wheel. This ‘hard’ HRM policy suits a workforce that is involved in a repetitive job; each process is standardised to allow tighter controls. The theory is that the firm should maximise human efficiency in the same way as any other resource. This was made a success by businessmen like Henry Ford in the days of mass industrialisation. However, with the advent of high technology machinery much of the repetitive work is now done by robot leaving only jobs for skilled maintainers and operatives, not leaving much scope for hard HRM practices to survive. McDonaldisation has built upon the ideas of scientific management and the successes of men like Ford. Each part of the process of bringing the food to the customer has been scientifically scrutinised and adjusted to make it more efficient. As a result of this approach, they have a controlled workforce and a set of strict rules and procedures that ensure the workforce is working exactly as the employers wish them to. McDonalds have recognised that there is still a place for the unskilled worker, as machines cannot be relied upon to do all the jobs. In this instance there is still a place for the hard school of HRM. ‘Soft’HRM (fig 3) revolves around the development of employees. Employees are viewed as assets to the company, rather than as purely another cost of production. This requires the management to regard the workforce as partners in the work process and nurture them to maximise their output. Heery and Noon (2001) suggests soft HRM is an approach recognising the need to treat employees as assets that must be looked after. A soft HRM policy would therefore place the emphasis on training and development in order to get the best out of the workforce as opposed to tight controls (Beardwell & Holden 2001:98). Therefore, a policy of ‘soft’ HRM seeks to increase production by ‘communication, motivation and leadership’ (Storey 1987:6). Becker (1992 Nobel prize winner for economics) suggests that expenditures on education, training and medical care could all be considered as investments in human capital. â€Å"They are called human capital, because people cannot be separated from their knowledge, skills, health or values in the way they can be separated from their financial and physical assets† (Donkin 2002) If employees have an inherent capital value for their knowledge and skills, it would be reasonable to assume that an organisation can improve its competitive-edge through the excellence of its people (SHL group 2002). The work of Maslows goes some way to explaining the reasons why humans need this development and training. Maslow suggests that individuals have a hierarchy of needs (fig 1). Fig 1 outlines Maslows theory that human nature drives individuals to satisfy ‘instinctual’ needs. The theory suggests that once an individual has achieved one set of needs they are no longer motivated to seek this (as they already have it) and will continue to want more thus rising up the hierarchy. Maslow’s theory would seem to suggest that a firm must ensure that employee’s needs are continually met not only the safety and physiological aspects (the legal requirements of an employee’s contract) to increasing employee productivity. If a firm has to continue to meet ever increasing needs to motivate staff then this theory would be a good explanation of why firms use ‘soft’ HRM. Types of ‘soft’ initiatives * Flexible working, working from home or allowing workers the choice of hours outside a core time of 10:00-15:00 for example. * Job Sharing, by allowing employees to become multi skilled (training) they can operate in a variety of roles thus making their job appear more interesting but also allowing a backup if an employee were to be off work at any time. * Parental leave, with the increased pressures on family life many firms now offer special breaks for staff with children, from allowing days off for hospital appointments to paid paternity leave. * Performance related pay; this could be seen as a hard or soft perspective dependant upon viewpoint. If a system of bonuses exists for good work this would be a soft measure. If (‘tele’ sales) you only get paid if you hit certain targets, this would be a hard measure. The primary argument in favour of PRP is that it acts as a motivator, through both providing incentives in the form of monetary rewards and by recognising achievements. Further benefits cited include the fact that individuals can identify closely with their employers’ goals and that this can increase productivity and encourage quality, flexibility and teamwork (Armstrong and Murlis, 1991). As we can see from the above examples ‘soft’ HRM is much more difficult to quantify than hard HRM. It is more an overall approach to staff welfare and development than a clear set of rules and procedures. What makes it so difficult to quantify is that two firms may claim to be operating the above ‘soft’ HRM policies but in practise they maybe very different systems. For example, the concept of flexible working can be interpreted as allowing employees freedom to choose to work from home or the office, or the firm may use the system of core hours (as above). These are two very different systems but both however come under the heading of flexible working. To decide which method a particular firm is using will require a broad look at the pay and conditions and the freedom employees enjoy. It is also useful to note that it is seldom a case of an employer operating one form of HRM, it is necessary for firms to allow their workers some freedom but at the same time retain control. A good example of this is Microsoft; they operate a seemingly soft policy on HRM with a whole range of employee benefits and training programmes (24hr nurse line, free entry to local events and professional development programmes). However, to retain the knowledge and skills that they develop the firm insists that if an employee is to leave the company they must not work in the computer industry for a period of 6 months. This shows that the organisation is willing to invest time and money to maintain a highly trained workforce but at the same time keeps a tight control on them. Why is ‘Soft’ HRM Desirable? To examine the reasons why a firm should adopt policies of soft HRM we must look at the dangers of not doing this. A recent CIPD survey (CIPD 10/2001) has outlined the costs of organisations for not retaining and motivating staff. The survey has shown that one in four employees left their organisation in 1999 (the highest figure since the survey was created in 1995). What was even more alarming was the cost of replacing these lost staff. The average price for replacing a management level employee was à ¯Ã‚ ¿Ã‚ ½6086 which was an increase of 28 percent on 1999 the highest cost was to replace a professional services employee which was à ¯Ã‚ ¿Ã‚ ½8316. The danger for organisations is how this turnover effects company performance, two thirds of organisations believe this to have a negative effect with 13 percent claiming that it has a serious negative effect. The CIPDs findings suggest that staff feel freer to leave an organisation when they know they can acquire employment elsewhere. In a labour market of low unemployment it seems that firms must make themselves more attractive to their employees. RebusHR, a firm that deals with outsourced HR issues for a range of companies sees soft HRM as â€Å"a good way of retaining and attracting the best staff†¦giving people choice and a feel-good factor†¦it shows that you’re interested in them and listen to what they say†(Shepherd K 2002). In the article entitled â€Å"Profitable personnel† (People management 1998:28-31) West and Patterson suggest that good employee relations are directly inked to increased performance. In their survey the ‘Sheffield effectiveness programme’ they found that people management ‘†¦is not only critical to business performance: it also far outstrips emphasis on quality, technology, competitive strategy or research and development in its influence on the bottom line.’ The survey looked at a firm called Zotefoams, which operated an ‘enlightened’ HRM policy. Workers on the shop floor operated in teams and were multi-skilled; they also had a certain level of responsibility for dealing with work priorities and quality problems. The aim was to create a multi-skilled and motivated workforce with more responsibility at the lower levels freeing up management for other tasks. With the management freed up for other duties this allowed the firm to be that much more flexible. Out of the 100 firms surveyed, Zotefoams enjoyed the highest profits and productivity over the seven-year period of the survey. In the final paragraph of the article, West and Patterson sum up their conclusions ‘†¦ those in which the managers have eagerly addressed these challenges [developing skills and ownership] that have experienced rapid improvements in financial performance.’ The findings in the ‘Sheffield effectiveness programme’ are backed up by a study by the Sunday Times (100 Best Companies to Work for 2002) in which 21,000 people were studied over a period of months from the bottom end of the corporate ladder. In an article within this publication, Milton Moskowitz and Robert Levering suggest that ‘Being a generous employer is not just good public relations – it’s also good for business, especially when times are hard.’ This viewpoint makes sense if we take into consideration the negative effect of labour turnover on a company’s performance and the high cost of recruitment. Entering into ‘soft’ practices in human resource management should save the organisation in the long term. The Human Capital Index, developed by the consultancy Watson Wyatt (Overell 2002) is based upon data of HR policies and practices gathered from 600 companies. This data is correlated against financial information. The firm believes it has identified how HR policies are effective predictors of value – and which policies bring most value to the organisation. Organisations with â€Å"the best† HR practices deliver twice as much value to shareholders as their average competitors (Overell 2002). Is soft HRM achievable? According to RebusHR (a large human resources organisation which handles HRM issues for clients such as DaimlerChryslerUK) the biggest barrier to the concept of soft HRM practices is the administrative burden of co-ordinating the information (Shepherd K 2002). This stems from the problem that ‘soft’ HRM is intangible, whilst it is possible to relate high staff turnover to lack of ‘enlightened’ HRM policies, it is not possible to directly quantify the benefits derived from the existence of ‘soft’ policies. This leads organisations to see the cost and extra burden placed upon the HR department with an introduction of a soft HR policy, but it is difficult for this to be weighed up against the benefits on paper. In the IPD survey â€Å"Benefiting from a balanced life† (July/Aug 1999) of the firms questioned many were operating soft policies with 75% offering paternity leave and 57% offering parents special dispensation for time off to look after their children. Popular also were job sharing schemes (57%) and flexi-time systems (47%). From this survey we can see evidence that firms are operating soft HRM policies, what is unclear from the research is to what extent these policies affect the bottom line. The impact of soft HRM is intangible which means it leads us to the problem of quantifying any real benefits. The whole concept of soft HRM appears to be to retain and motivate staff, in the TUC economic forecast we see a high level of employee turnover in the services sector (hotels, restaurants) show the highest levels of employee turnover, but is this as a result of hard HRM practises? true turnover costs are more complex than simply figuring out the average cost of replacement. The costs of losing a good performer are greater than the costs of losing an average performer. The true cost of losing a key seasoned player is hard to estimate. There is the investment in development of the employee, the value of the knowledge and experience gained, and the lost productivity that also have to be considered to arrive at a true cost figure. In the case of McDonalds we see a split between management staff and shop floor workers. Whilst the management have many flexible benefits (PRP, bonus, life/health insurance etc) the workers on the shop floor do not (McDonalds 2002). They are regarded as cogs in the wheel and are treated fairly but firmly as in the hard school of HRM. As a consequence of this, shop floor turnover is higher than that of the management. However, is this higher turnover a result of the HRM policy? Or is it a nature of the type of work? What I would suggest is that the sort of work involved with working on the shop floor of McDonalds is not conducive to a long career in that position. The result of this would be the high staff turnover for low skilled repetitive jobs. The dilemma facing HRM managers is that they need low skilled workers to provide the services such as discussed and to operate soft HRM policies such as training would move these workers away from where they were needed. We therefore cannot have it both ways there must be a balance between employee development and retaining quality people for their positions. If soft HRM seeks to address the retention and motivation of staff we must not lose sight of the fact that we do still need low skilled workers. Soft HRM assumes the existence of a knowledge society (Livingston 2001), the emphasis is on the human resources manager the harness the knowledge. Knowledge work is typically considered to be about variety and exception rather than routine. It is generally considered to be performed by professional workers with high levels of skill and expertise. Livingstone makes the point that the potential for waste of this knowledge through bad management is ‘immense and gut wrenching.’ This claim is given substance by Thompson. In his research only 14 percent of employees received any training at all and that almost half of that lasted for less than a week (figures referring to the UK 2001). For HRM to work effectively we must reorganize work to firstly make the most of existing knowledge and human capital but also to develop this human capital to maximise future performance. In this modern business environment knowledge takes the leading place from other drivers of economic change such as labour, technology and markets. The dilemma we face with soft HRM is that (as explained above in the McDonalds example) a lot of routine work is done by workers with minimal training and knowledge and only small numbers of highly skilled employees are required. Thompson pointed out that if employment growth is not dominated by knowledge work it’s going to be dominated by something else. There are strong and clear indications that it is dominated by low skill, routine work largely in the service sector. We can’t make every job high skill, high wage, and high learning because there are jobs that neither the employee nor employer can grow. One of the reasons they can’t be grown is because, in our other guise as consumers, a lot of us want the cheapest possible flights, goods, services and so on. We can’t have it both ways. If we want cheap, controllable, efficient service, we’re not going to create a lot of high wage, high skill, high learning jobs. There are many dilemmas associated with the ideas of hard and soft HRM. We must realise that we cannot expand the knowledge and skills of all members of society infinitely. There will always be a place for the unskilled worker and as such there must be a place for hard HRM. However, in todays changing environment soft measures must come to the fore. The notion of ‘the velvet glove concealing the iron fist of hard HRM’ (Beardwell & Holden 2001:93) shows that even soft measures are still measures of control. No matter how soft a companies HRM policies appear to be, they will still be designed for the benefit of the organisation rather than of the individual. The bottom line must always come first. Figures and tables Fig 1 Fig 2 : TUC (2002) Fig 3: Cornelius et al 2002    Bibliography ACAS, found at http://www.acas.org.uk/ [accessed 10/11/02] Armstrong, M and H Murlis, 1991 & 1994. Reward Management – A Handbook of Remuneration Strategy and Practice Second & Third edition. London: Kogan Page ltd. Beardwell & Holden, Human Resource Management, A contemporary Perspective, 2nd Edition, 1997 Beardwell & Holden, Human Resource Management, A contemporary Perspective, 3rd Edition, 2001 Becker, G, cited in Donkin R, 30/10/2002 – Employees as investors – FT 30/10/02 Bexhill College, http://intranet.bexhillcolledge.ac.uk [Accessed 18/10/02] CIPD, Labour turnover survey, October 2001 found at: http://www.cipd.co.uk [accessed 30/10/02] Cornelius N, Gagnon S, Found at: http://www.thomsonlearning.co.uk/businessandmanagement/ cornelius2/intro.pdf [Accessed 13/11/02] Derek Duffy, TMS Institute, http://www.tms.com.au/forum/dcforumid5/59.html#1 [Accessed 18/10/02] Dewe, P, cited in Overell, S, 30/10/2002 – The metric system for performance – FT 30/10/02 Heery, E. and Noon, M. (2001) A Dictionary of Human Resource Management, Oxford University Press IPD, Benefiting from a balanced life, July/Aug 1999http://www.cipd.co.uk [accessed 30/10/02] Livingston, D. (1999). The Education-jobs gap: Underemployment and economic democracy. Toronto, ON: Garamond Press. Livingston, D. (2001). Worker control as the missing link: Relations between paid/unpaid work and work-related learning. In Second International Conference on Researching Work and Learning Conference Proceedings. Calgary, AB: University of Calgary Faculty of Continuing Education. Mandelson P, Business Link annual conference – 7 October 1999. Microsoft Website, http://www.microsoft.com [Accessed 19/10/02] Overell, S, 30/10/2002 – The metric system for performance – FT 30/10/02 People Management, 8 January 1998 Peoplesoft, Available from Financial Times 31/10/02 Sennett, R. (1998). The corrosion of character: The personal consequences of work in the new capitalism. New York, NY: W. W. Norton & Company. Shepherd, K, cited in Murray S, 30/10/2002 – Marrying Performance with Reward – FT 30/10/02 SHL group, Available from: http://www.shlgroup.com/cases/philips.htm [Accessed 31/10/02] Storey J, 1987, Developments in the mangenment of human resources: an interim report, Warwick papers in industrial relations, Vol 17 Storey J, 1989, New perspectives on Human Resource Management Sunday Times, 100 Best Companies to Work for 2002, 24th March 2002. Thompson, 2002, Available from: http://www.ucalgary.ca/cted/confer2001/pres_summary.html [Accessed 31/10/02] TUC Economic Forecast, 2002, http://www.tuc.org.uk/economy/tuc-4028-f0.cfm UK Government White Paper , Competitiveness White Paper, Our Competitive Future; building the knowledge driven economy 1999 Van Ruysseveldt et al, 1995, Comparative Industrial and Employment Relations Watson T, cited in Mayo A, 1998 – Memory Bankers – People Management 22(1) 34-38 Welton MR, 2002, Available from: http://www.ucalgary.ca/cted/confer2001/pres_summary.html [Accessed 31/10/02] White Heat 5, Video recording, Beat of the System, London BBC, 1994

Boer War Diary Entry from Lord Kitchener

Lord Kitchener – The Boer offensive The Siege of Lady Smith 1899 Shame be brought on Paul Kruger. How dare he bring Boer offensives into British held Colony areas. This has caused trouble and now it has been declared that the British are fighting in war, another war in which we shall not lose! The Boer may have mobility but what they lack is the key to British troops fighting, order. My men, have mastered order and with the equiptment supplied we are sure to win this battle.The origins of this conflict would have had to begun with Paul Krugers Ultimatum, if no such order for British troops to leave Natal was placed, there would never have been an outbreak. Those flithy Boers do not have the right to attempt to claim Natal or Cape Colony, these are rightfully owned British lands! But since we are already in this mess, we must fight for what is rightfully ours.In June I dispatched a total of 15,000 troops to Natal in order to protect and defend the Colony until reinforcements co uld be mobilized and sent to South Africa. The Boers attempts at trying to Siege us have caused us greatly. Supplies are now growing scarce my English men are running low on supplies and many of the civilians are dying of hunger. It is a sign that the battle may not end well. The Boers, the disgusting fighters had cut the railway link to Durban.I have great faith in my Lieutenant General Sir George White and believe that he can pull through to come and succeed to win the battle. His tatics have definitely been proven to be highly ranked and considered one of the best. For now all I can do is sit and write. I pray for my men to break through the siege and come out on top, I fear that many of the troops moral have faded and are giving up, but I aspire to reign and concer the Boers. For now I must be patient, wait and keep the flag flying.

How to Study for a Test the Night Before

How to Study for a Test the Night Before Youve procrastinated for who knows how long, and youre arriving at the point where, if you dont start studying now, youll go into the test with a head devoid of information. You probably know this already, but this happens to everyone. As long as you dont make a habit out of it, youre fine. Youll have a chance to reflect on what you did and why it was bad later on, now lets focus on getting you through the test with a passing grade. Get Your Space Ready If you can, go to a public space. Even though its been well-documented in the Internet that people can fall asleep pretty much anywhere, you should make sleeping an unappealing option by placing yourself as far away as possible from your bed. If you cant go to a cafe or library, make sure you make yourself as uncomfortable as possible to stave off sleep. Dont wear sweatpants, dont sit in a chair you can lay in, and stay as far away from pillows as possible. Clean your desk and use it. Get everything ready, including but not limited to: textbooks, notes, writing utensils, something to drink and something to snack on. Ideally, youll be sitting at this desk without getting up for awhile, so try and prepare everything beforehand. 50/10 You have to strike a balance between breaks and working, so set a timer for 50 minutes, and dont lift your head from that textbook before its up. As soon as times up, get up and move! Go to the bathroom, make some tea or just walk around for a bit to give yourself some energy. If youre using a computer, dont go on Facebook, Twitter or wherever else you prefer to waste time online. Youll no doubt end up in a content vortex and wont come out until an hour later. Theres no time to waste right now, so if youre using anything with a screen to study, just leave it for the duration of the break. Be Efficient When you have limited time to study, you cant afford to read all the chapters in-depth. If you encounter some information that you cant parse on your first read through and its not absolutely vital, it might be best to just move on. A lot of this process is basically going to be throwing information into your head, and hoping it sticks. Dont use a highlighter. All the highly relevant information is probably going to be bolded or highlighted in another way in your textbook. Highlighting is for when you need to find stuff in a wall of text for later use, and with the time constraints that youre under at most what you can hope is one thorough reading of the text. Yeah, it seems like some vague attempt at doing what students who dont need to cram do, but highlighters are not magical. After you finish each chapter, get a piece of paper and write down all the information that you think you will need when taking the test, in bullet point form, with headings and subheadings. This will do wonders for what information you retain, and youll quickly see what parts of the chapter youll need to revise to cover the gaps – if you have the time to do that, that is. Try these helpful memory improvement tecniques to memorize better! Go to Bed After youve done all your reading, drink a glass of water and head off for some sleep. Youll need at least a power nap before the exam, since coming in with your brain fried from all the information youve been cramming into it wont do any good. After waking up and getting ready, read through your notes. If you read the textbook, the stuff youve written down should bring up related information. See? Results! After its all over, take a look at how you got yourself in this situation. If you routinely have to cram for exams the night before, then its time to think about how you can reverse the habit. Resolve to always be on top of your reading and never turn in your homework late. Staying up all night to get a passing grade is a huge toll, and, in any case, barely passing every test you have shouldnt be the way you spend your time in college.

Free Essays on Vincent Van Gogh

Vincent Van Gogh Vincent Van Gogh is a very interesting individual. Some say he was just crazy, but others think of him as a brilliant artist. Others say he is both. By looking at some of his most famous pieces of artwork such as Starry Night or his number of self portraits among other pieces of work one would clearly see that he was brilliant artist indeed. Much of Van Gogh’s life is very much still a mystery. Through my research for this paper I have found that for most major events in his life there really is no answer as to why he reacted the way he did or did what he did. There are mostly only theories or speculations. This paper will discuss some of his life history but most of the following will examine a few pieces of his artwork. When looking at these pieces of artwork one will find out how the time period affected what he painted as well as delving into describing the painting itself. Vincent Van Gogh was born in Groot Zundert, The Netherlands March 30, 1853. â€Å"Van Gogh’s birth came one year to the day after his mother gave birth to a first, stillborn child- also named Vincent. There has been much speculation about Vincent Van Gogh suffering later psychological trauma as a result of being a replacement child and having a deceased brother with the same name and the same birth date.† (Shinn 16) Later on in his life in 1869 Van Gogh joined a firm for art dealers called Goupil & Cie. Van Gogh would continue doing this for seven years. This company would have Van Gogh moving all over the place. For example he was sent to the Paris branch of the art firm. â€Å"Finally he moved to England where he had previously had the most happy and rewarding two years of his life†(www.Vangoghgallery.com). After ending his career with the art company Van Gogh decided to begin teaching at Rev. William P. Stokes’ school in Ramsgate. â€Å"He was in charge of 24 boys between the ages of 10 and 14. According to letters that ... Free Essays on Vincent Van Gogh Free Essays on Vincent Van Gogh Vincent Van Gogh Vincent Van Gogh is a very interesting individual. Some say he was just crazy, but others think of him as a brilliant artist. Others say he is both. By looking at some of his most famous pieces of artwork such as Starry Night or his number of self portraits among other pieces of work one would clearly see that he was brilliant artist indeed. Much of Van Gogh’s life is very much still a mystery. Through my research for this paper I have found that for most major events in his life there really is no answer as to why he reacted the way he did or did what he did. There are mostly only theories or speculations. This paper will discuss some of his life history but most of the following will examine a few pieces of his artwork. When looking at these pieces of artwork one will find out how the time period affected what he painted as well as delving into describing the painting itself. Vincent Van Gogh was born in Groot Zundert, The Netherlands March 30, 1853. â€Å"Van Gogh’s birth came one year to the day after his mother gave birth to a first, stillborn child- also named Vincent. There has been much speculation about Vincent Van Gogh suffering later psychological trauma as a result of being a replacement child and having a deceased brother with the same name and the same birth date.† (Shinn 16) Later on in his life in 1869 Van Gogh joined a firm for art dealers called Goupil & Cie. Van Gogh would continue doing this for seven years. This company would have Van Gogh moving all over the place. For example he was sent to the Paris branch of the art firm. â€Å"Finally he moved to England where he had previously had the most happy and rewarding two years of his life†(www.Vangoghgallery.com). After ending his career with the art company Van Gogh decided to begin teaching at Rev. William P. Stokes’ school in Ramsgate. â€Å"He was in charge of 24 boys between the ages of 10 and 14. According to letters that ...

Beware of these 8 Red Flag Illegal Interview Questions

Beware of these 8 Red Flag Illegal Interview Questions We all go into interviews nervous, and ready to answer (or at least pivot) any question that comes our way. But there are a few questions that step over lines you might not even realize are there- though they are there to protect you. As you’re preparing answers to every possible question in order to put your best foot forward in the interview, try to keep an ear out for some of these, which you are under no obligation to answer. In fact, it is illegal even for your interviewer to ask!1. â€Å"Are you married?†Any question that could lead to questions about your family situation or plans (i.e. â€Å"Do you plan to have children?† or â€Å"Do you have any children?†) falls under pregnancy discrimination. It’s often not polite conversation; quite the contrary. An interviewer might even be asking about your sexual orientation- also illegal and discriminatory!2. â€Å"How old are you?†Even if you don’t think your age is problematic or anyt hing to hide, you shouldn’t be asked this question- or answer. Ageism in the marketplace is a real problem for some applicants. And it is illegal to discriminate against anyone over 40. Similarly, â€Å"When did you graduate?† is a sneaky way of getting at the same information.3. â€Å"Are you healthy?†Especially if you’re applying for a physically demanding job, an employer might want to make sure you’re up to the task. They can ask about specific physical tasks related to the job performance, but nothing further.4. â€Å"What church do you attend?†Avoid religious discrimination attempts by not responding to any questions about your religion or any religious holidays you might plan to celebrate. A simple â€Å"I’d prefer not to discuss my religious preferences† will do, even if your religious observations might affect the amount of time off you’ll need to take.5. â€Å"Where are you from?†As long as you’re authorized to work where you are, there’s no reason to answer this question. Discriminating on the basis of nationality is illegal. As is asking whether or not English is your first language.6. â€Å"Are you an alcoholic?†I mean, if someone asks you this in an interview situation, you might want to reconsider your application. But if they do happen to ask, you are under no legal obligation to respond. According to the Americans with Disabilities Act of 1990 recovering alcoholics and drug addicts are not required to disclose anything about their addiction or recovery.7. â€Å"Are you in debt?†Employers are not allowed to inquire as to your credit history unless it would directly impact your job performance. They also can’t ask you about owned property, or how you balance your finances.8. â€Å"How were you discharged from the military?†This is another totally inappropriate question. What you can be asked, however, is what kind of experience and edu cation you acquired whilst in the service.

The Multivariate of family Essay Example | Topics and Well Written Essays - 1250 words

The Multivariate of family - Essay Example Though some things are natural for people, Santorum restricts any variations, which may occur as the society develops, and expands its norms and traditions to adjust to the changing nature of human relations. Human beings develop certain connections and ties that help them function effectively with regard to their daily duties and responsibilities. I would say that society is built on the rules and norms, as well as freedoms and liberties. In this case, rules serve to restrict freedoms to the extent that prevents violence, reduces risk of anarchy, and regulates different types of relations, including those between family members, colleagues, officials, or laws enforcement units. â€Å"When liberals think about society, they see only â€Å"individuals† – not men and women and children† (Santorum 129). The fact that individuals act in a specific way, which does not differ greatly from what the society considers normal, it goes as something natural regardless of the gender, age, or social position. When individuals within the social framework need some retreat from the natural laws and it does not contradict the social norm greatly, it may serve on the same basis as eve rything that have been established for effective functioning of society. When individuals go to work and receive wages, this is treated as normal, whereas any deviation from this norm results in strikes and demonstrations of social protest. The same happens when people enjoy certain rights and freedoms on a daily basis, not wanting to refuse from those freedoms for the sake of natural vision. According to Santorum, the society that has other formula for the family than the one that is based on a heterosexual relations of a man and a woman, should be treated as â€Å"a false vision, because nature is nature, and the freedom to choose against the natural law is not really freedom at

Military and the Media Essay Example | Topics and Well Written Essays - 2000 words

Military and the Media - Essay Example This paper will analyze the various factors that influence main stream media and its reporting of the military activities happening under the guise of freedom or otherwise. Human society has always been influenced and commandeered by Militarism until recently. As a matter of fact even the present has not moved out of such imbroglio. The powerful have always played key roles in deciding the way history took its turns. Since the days of feudalism in Europe until today militarism was used to amass wealth. Whether it is the Mongols who overran Asia Minor and Europe or the English who laid siege to the Chinese Ports to sell Opium in their country, military might was invariably used for the wrong purpose (Taylor et al, 1992). The same has happened with the US when they wanted to sell arms and military equipment, creating war became a necessity. Again military might came in handy every time, when the US businesses wanted to make more money. Human society throughout the world has experienced this skewed thought process at one time or the other. In order to get the best deals for their business, whether it is the English or the French or Spanish or for that matter any colonizing country has made use of the military might. And the maxim, might is right has been right. History is replete with incidents that were portrait to the advantage of the victor and almost always to the disadvantage of the loser or to the person who does not have the required clout with the media. 3. Media and the Chomsky Propaganda model Chomsky's Propaganda model states five different causes that affect the media coverage and propaganda. Its five filters in the following, 1, Ownership: Ownership of every media through a multitude of its shareholder population is greatly influential on the performance of the media and its output. Chomsky and Herman argue that 'all mainstream media outlets are embodied in large corporations', which are normally a part of much larger conglomerates that are pretty influential on the performance of the media. With the profit centered market economy in place, it is necessary for the media to perform in line with the thoughts of their owners. 2, Funding: Mainstream media is dependent on advertising for its survival and the revenue that flows from it is very essential for the media. Before any news is printed on the media, it goes through this filter to ensure that it does not hurt any of the funding agencies or advertisers. This becomes a necessity for the media for its very survival and t herefore, the media needs to be more lenient to the funding agency and cannot bend itself to hurt people there. Moreover, the media is expected to popularize the current trend of incorporating advertisements as part of the story that is run by the media. 3, Sourcing: The information source for the media is from major companies or governmental sources. These need to be kept happy in order to get continuous and on going information. For instance, a crime magazine needs the help of the police for continuous news to keep their magazine interesting and accurate. This is also needed for timely

Leadership and organisation Essay Example | Topics and Well Written Essays - 1500 words

Leadership and organisation - Essay Example Transformational leadership styles focus on motivation, team-building and collaboration with workers at different organizational levels to achieve for the better. Transformational leaders set incentives and goals to push subordinates to higher levels of performance, while offering opportunities for professional and personal growth for every worker (Hoyt & Blascovich, 2003). Transformational leadership concept is a very popular form of leadership. According to Burns (1985), transformational leadership is a process where leaders and followers rise together to higher levels of motivation and morality. A transformational leader is a model of fairness and integrity. They set clear goals, encourage others, possess very high expectations, offer recognition and support, encourage people to look beyond self-interest, stirs people’s emotions, and inspires other people to go for the improbable. According to Hoy & Miskel (2001), transformational leaders seek to recognize the need for change, concentrate on long-term goals, develop new visions and muster commitment to the vision, and mentor followers to embrace greater responsibility. Transformational leadership entails four essential components: idealized influence, which entails mutual trust and building respect through choosing the right thing rather than the expedient; inspirational motivation, which involves transmitting meaning via symbols and stories from which followers identify. It also helps followers to achieve the impossible through having high expectations; intellectual stimulation, in which workers are challenged to think and answer own questions; and individualized consideration, where people are recognized at their best when individual needs are considered, and accomplishments and efforts recognized and encouraged. These components make transformational leadership more effective

The US Presidential Election Campaign Article Example | Topics and Well Written Essays - 1750 words

The US Presidential Election Campaign - Article Example Clinton claims her experience in such a leadership platform stemmed from her position as the head of the health-care reform initiative under her husband’s presidential term. She consulted with top experts on health issues, designing a highly detailed health care plan. In assembling such a plan, constituents came up with a variety of opposing views. This resulted in much dissatisfaction among those involved in planning, as they expect their ideas to have been considered, ending most issues in gridlock and a worsened health care crisis. O’Toole compares the two leaders calling Clinton’s leadership style â€Å"managerial† and Obama’s leadership style â€Å"transformational†. He leans towards Obama’s approach to leadership because when he believed that successful transformations have occurred due to leaders who â€Å"offer inspiring visions and values, identify clear goals, and then provide the context and opportunity for those below them to participate in the design and implementation of the actual business of change†. O’Toole tried to analyze Clinton’s and Obama’s leadership styles according to corporate leadership. He claims that leaders of large corporations have adopted a values-based, decentralized approach to organizational transformation. This makes the leader’s subordinates empowered to be entrusted much in terms of responsibility of change implementation and the leader to focus more on the vision and fulfillment of goals.

Love dying ritual article Essay Example | Topics and Well Written Essays - 500 words

Love dying ritual article - Essay Example From among the figurative languages, the following were noteworthy: â€Å"they are, willy-nilly, in a hookup culture† (Raspberry par. 2) to mean that young adolescent students just go with the tide or proceed without any plan in a culture that is apparently pegged as virtually experimenting with relationships; â€Å"scratching my head† (Raspberry par. 9) to possibly mean confused, disbelieving or disapproving; â€Å"could have batted my eyes† (Raspberry par. 10) to mean to show either surprise or concern; among others. The use of figurative language was therefore effective in enticing emotional appeal from the readers. â€Å"sex was the Super Bowl of relationships† (Raspberry par. 11) and â€Å"it’s (referring to sex) just a pickup game† (Raspberry par. 11). Evidently, the author did not want to make literal translations of comparing sex to either the Super Bowl or a pickup game; but by thinking of some creative facets to compare it with, the readers’ imagination are thereby supposedly stirred and expanded. As such, through the use of metaphors, Raspberry made comparative arguments more exciting. Finally, the author uses a hyperbole or an statement that could be grossly exaggerated: â€Å"dint of ironclad personal values† (Raspberry par. 12) when asserting that some youngsters still preserve traditional beliefs. In conjunction with the appropriate tone, which was not too serious or too superfluous, the author was able to deliver the intended message with an intermittent injection of humor and wit. Likewise, the appropriate use of emotionally charged language would eventually make readers empathize with those students the author mentioned as going along the flow to supposedly get along (Raspberry 13). Overall, Raspberry used an interplay of rhetorical devises, ranging from the application of figurative language,

The US Presidential Election Campaign Article Example | Topics and Well Written Essays - 1750 words

The US Presidential Election Campaign - Article Example Clinton claims her experience in such a leadership platform stemmed from her position as the head of the health-care reform initiative under her husband’s presidential term. She consulted with top experts on health issues, designing a highly detailed health care plan. In assembling such a plan, constituents came up with a variety of opposing views. This resulted in much dissatisfaction among those involved in planning, as they expect their ideas to have been considered, ending most issues in gridlock and a worsened health care crisis. O’Toole compares the two leaders calling Clinton’s leadership style â€Å"managerial† and Obama’s leadership style â€Å"transformational†. He leans towards Obama’s approach to leadership because when he believed that successful transformations have occurred due to leaders who â€Å"offer inspiring visions and values, identify clear goals, and then provide the context and opportunity for those below them to participate in the design and implementation of the actual business of change†. O’Toole tried to analyze Clinton’s and Obama’s leadership styles according to corporate leadership. He claims that leaders of large corporations have adopted a values-based, decentralized approach to organizational transformation. This makes the leader’s subordinates empowered to be entrusted much in terms of responsibility of change implementation and the leader to focus more on the vision and fulfillment of goals.

Literature and Cinema Movie Review Example | Topics and Well Written Essays - 2000 words

Literature and Cinema - Movie Review Example Bremer is not expressive about the writer's style, setting and structure in a novel; and the extent of its application to its film adaptation. In this regard, Bremer quotes Bluestone's Novels Into Films, (According to Bluestone, literature and film are autonomous forms of artistic expression, one communicating with written words, the other with visual images. Along these lines, Bluestone suggests that when the filmist undertakes the adaptation of a novel, he does not convert the novel at all. What he adapts is a kind of paraphrase of the novel, p18). Bremer is satisfied implying that Stam's reason about fidelity is more of the nature of that element in the novel which may not be successful in its film adaptation. A film may be adapted in its totality - chapter to chapter, paragraph to paragraph, summarized, edited and cut down or stretched to the required length of time directly from a novel and transported to the cinemas. This transposition from one medium to another hardly justifies either medium. Quoting Robert B. Ray and Dudley Andrew, J. D. Connors in his article, The Persistence of Fidelity, says, "The problem with fidelity is that it makes for boring criticism."2 In this case, fidelity is a non-issue. The main issue or issues may have more to do with success and less to do with fidelity to the original text. According to Rose Mary Bremer, "In an attempt to increase the probability that a film will be successful, i.e. recover and exceed the initial investment, the industry has turned more and more to the backing of adaptations based on popular contemporary novels and literary classics."3 In his article, From Word to Word-Image: Film Translation of a "Sketchy" Chinese Short Story: Spring Silkworm, Literature Film Quarterly, 2005 Wang, Yiman, mentions, "The moralistic discourse to which Stam refers prioritizes the question of fidelity involved in translating one medium (the verbal fiction) into another (the visual film). One way to counterbalance this moralistic approach is to stipulate qualitative differences between literature and film as two distinct media." Also, in the same vein, Wang goes on to quote Fredric Jameson using the "Bordwell-Hansen hypothesis." This hypothesis suggests, "whenever other media appear within film, their deeper function is to set off and demonstrate the latter's ontological primacy" (Jameson 84)." And, "The "ontological primacy" of cinema is closely related to its visuality, or the commonly recognized cinema-specific properties." 4 In essence, in order to be successful, a film requires cinema-specific visual translations of the core substance of the source novel. The cinema-specific properties depend on selection of the main characters, side actors, stuntmen, and cameraman, location, screen play, costume, music, the element of emotion and suspense, and so on. Literal Fidelity Two film adaptations of The Maltese Falcon in 1931 and 1936 did not measure up to the success of the novel. In the words of Huston, "the previous screenwriters had kept trying to 'lick the book,' instead of filming the book."5 The third version directed by John Huston turned out to be a runaway success. Interestingly, fidelity to the original script coupled with brilliant photograpy and background music,

Pizza Hut Report Correction1 Essay Example for Free

Pizza Hut Report Correction1 Essay Pizza Hut, Inc. is the largest pizza restaurant in the world in terms of both the number of outlets and the percentage of market share it holds. On June 15th, 1958, two brothers Dan and Frank Carney opened the first Pizza Hut restaurant in Wichita, Kansas. A friend suggested to them that they should open a pizza palor, the brothers agreed that the idea could prove successful. The Carney brothers borrowed $600 from their mother to start the business with friend John Bender. Renting a small building in downtown Wichita and purchasing second hand equipment to make pizzaz, the Carneys and Bender opened the first Pizza Hut restaurant. On the opening night of the restaurant, they gave pizza away to encourage community interest. Pizza Hut, Inc. oversees more than 11,000 pizza restaurants and delivery outlets in 90 countries, for example, Trinidad and Tobago, worldwide. A Pizza Hut restaurant is characterized by a particular freestanding design with a prominent red roof. The restaurants are full-service, eat- in/carryout with about 60-90 seatings, open from 11 a. m. to midnight. Pizza Hut delivers pizzas, pasta and wings. They were not only the first to provide America with Pan Pizza, but they were also the first ever online purchase. SID: 1517851/1 Mission Statement Pizza Hut, Inc. mission statement is: We take pride in making a perfect pizza and providing courteous and helpful service on time all the time. Every customer says, â€Å"I’ll be back! † Another part of Pizza Hut, Inc. mission statement is: We are accountable for profitability in everything we do, providing our shareholders with value growth. Pizza Hut core values goes by the acronym P. E. A. R. L. S PASSION for excellence in doing everything EXECUTE with positive energy and need ACCOUNTABLE for growth in customer satisfaction RECOGNIZE the achievement of others and have fun doing it LISTEN and more importantly, respond to the voice of the customer. SID: 1517851/1 Financial Summary SID: 1517851/1 Marketing Mix 7 P’s Product ? Pizza Hut only sells pizzas but deals in a variety of other products such as appetizers, beverages, desserts, pastas ?Pizza Hut mainly sells four types of pizzas with three sizes, namely small, regular and large. Those are Pan pizzas, Sausage crust pizzas, stuffed crust pizzas, thin crust pizzas. Price ? Pizza Hut follows a high/low pricing (â€Å"Price Skimming†) strategy. Thing high/low strategy has several advantages for Pizza Hut such as: ?Use to create excitement SID: 1517851/1? Set high price initially to send a signal that its products are best in quality and service offered in excellent. ?In competition either from pizza players or from substitutes, Pizza Hut has also reduced price by maintaining the same level of customer service and quality. Promotion ? Media advertising ?Sales promotion ?Special events and experiences ?Public relations ?Coupons ?Discount Process ? The customers are invited to check the ingredients used. ? Delivery on time or free next time ?Take away refined carryout procedures to provide faster, more efficient service rapidly expanded the delivery operations throughout the country implementing combination operations Place ? Pizza Hut’s first method of distribution is delivery. ?Offers dine-in ?Online ordering ?Largest competitive advantages is the restaurant style facility SID: 1517851/1 People ? Pizza Hut have a standard uniform for their employees ?Employees are well trained ?They maintain the customer and employee relationship in good manner. Deliver consistent standards of hospitality. ?They always appear well groomed Physical Evidence ? Pizza Hut focuses on neat and clean environment ?The staff believes that they are providing the superior quality to their every customer ? They have a pleasing environment ?Nice interior decorations which looks rich SID: 1517851/1 Marketing Mix Summary Pizza Hut, Inc. mainly sells Pan pizzas, stuffed crust pizzas, sausage crust pizza, thin crust pizzas. They follow a â€Å"high/low pricing† strategy as far as its new product are concerned where it fixes the price higher than its competitors and then gradually lowers the price below the competitor’s prices. Pizza Hut offers dine-in and also delivery, their employees are well trained and well groomed. The food manufacturing process at the restaurant is completely transparent. Pizza Hut focuses on neat and clean environment. They promote their business through advertising, human relations et chetera. SID: 1517851/1 Market Analysis Suppliers – Some of Pizza Hut’s suppliers in Trinidad are Arawak, Flour Mills, Coca- Cola, SOLO and Blue Waters. Public – The bank, employees, media governments and T. V has a big impact on the company due to the storing of their money, getting workers to get the job done and advertising. Intermedians – There are no intermedians for this company. Customers – Competitors – Pizza Hut’s competitors in Trinidad are Dominos, Marios, Pizza Boys, Joe’s Pizza and Papa John’s. The market share in the pizza business is very high due to the amount of brand name pizzas, therefore if you want to go into the pizza business, I suggest you go under one of the brand name companies. SID: 1517851/1 PESTLE Political – Political issues may affect the business in different ways. There are political factors in Trinidad affecting Pizza Hut due to competition. Factors such as laws on business employment, taxation and pollution apply on the organization which it has to follow regarding the rules. Environmental There are no laws that are really affecting the company environmental wise, However, the company must contribute to the community in some way. Socio-Cultural – Every country has cultural norms, values, beliefs and religion which can affect the organization. Technology – Today’s techonology is improving. Due to new technology the company is able to bake and heat products faster which provides efficient service. There are also new ways of marketing for instance, internet; telemarketing and the organization can advertise their products with much more faster pace. Management Information System helps in collecting customer data, daily transactions and forecasting. Legal – Due to daily operations, the laws are not affecting this business in any way. Economic – Once the country’s GDP (Gross Domestic Product) is high, this will be a great signal for the business as the per capita income of the people will be increased SID: 1517851/1 and they will spend more money. In Trinidad and Tobago the GDP is high which is a great signal for this organization. Reference List SID: 1517851/1 https://order. pizzahut. com/home? http://www. slideshare. net/deepankarverma73/pizza-hutreport related=1 SID: 1517851/1 SID: 1517851/1 Module Title: Marketing Essentials Module Code: Due Date: Thursday 16th, April 2015 Word Count: 1000.

Pizza Hut Marketing Plan

Pizza Hut Marketing Plan Pizza Hut is subsidiary of yum! Brands. Inc. The worlds largest restaurant company with more than 34,000 restaurants in over 100 countries. Fast food industry in growing very rapidly and so many new companies are entering in the market. Due to the increased competition companies are losing their market shares. Pizza Hut is preparing to introduce a new product called The Pickle Supreme Pizza in the UK market. The Pickle Supreme Pizza target market consist of professionals those have less time, students, single person households, families with high or medium income. Geographically this product will target Asian people which we feel that are less served in future by Pizza Hut. The new pizza will expand the pizza line and provide more options in our well balanced menu. Our major rivals include Domino Pizza, McDonalds, KFC and other Quick Service Restaurants (QSR). The primary objective of this new pizza is to serve our Asian customers and take competitive over other competitors. We also want to increase our market share by 2 percent in the market with the help of this new Pickle Supreme Pizza. Our marketing planning process of this new product will consist to situational analysis of the market, 7Ps of marketing Mix and control and implementation stage in which our marketing team evaluate the effectiveness of our plan. The marketing department will be responsible of executing this marketing plan into action. SITUATION ANALYSIS A number of demographic and social trends in the UK increasing demand for the quick services restaurants. The divorce rates in UK and other growing trends shows that people are getting married later in life.These factors and many others like Government figures show the number of single-person households rose from 12% of all households in 1971 to 18% in 2001.The figure is expected to reach 38% by 2026.The trends in the 2000s showing that individuals are choosing to eat out more often than eat at home. Another factor to consider is the increased number of women working outside the home. As a result of more women in the workforce, household incomes are increased and are higher than past. The increased incomes and dual-career familys result in less time and people have no time to cook food at home. Also because of higher incomes, consumers have more income that allowing them to eat out more often and when they are at home they are looking for something ready to eat. Market summary The UK is the largest fast food market in Europe and every 6 out of 10 consumers visit Pizza Hut every year, 2 out of 10 for one of our main competitors. In the UK and Ireland, the pizza fast food franchise industry is one of the fastest growing sectors, with pizza taking its place as a popular food among consumers. Similar to eating trends in the USA, the UK is also expanding its consumption level with millions of pizza being consumed every year. As in America people eat 100 acres of pizza per day, or 350 slices a second, the UK is also catching up to this figure very quickly. In a recent survey conducted by BBC World found that 45% of people in the UK were agreeing that they like the taste of fast food very much. Pizza Hut market consist of professionals those have less time, students, single person households, families with high or medium income. Environmental  Analysis (P)olitical Political issues include regulatory and judicial system which may affect the business. As our target market is in UK and there are no series political problems in that market.  Increase taxes can affect pizza hut in future but better management will help us to overcome that problem.   (E)conomical UK is badly affected by rescission. Unemployment level is very high in UK and the savings of people are also very low. This economic slump in the UK will also affect the Pizza Hut because pizzas at Pizza Hut are expensive. We will consider this  factor when setting the price of our new pizza.   (S)ocial Every country has its own social norms, values and religion which can affect Pizza Hut according to its location. In UK people are from different back grounds with different religion and values. We will consider all these factors in our new pizza specially a large  Asian  community in UK which in past was less  served by Pizza Hut. (T)echnological Due to new technology there are so many different ways of marketing such as internet, telemarketing text  massages to the  existing customers as well as  potential customers.  We will use new methods of promotion to increase our market share. Target Market and Customer Profile This section includes the profile of the customers and target markets Asians Due to globalization people are coming from different countries in UK. Our major target is to serve Asian people with that product. Asian people like to eat spicy food and also large numbers of people are vegetarian or eat Halal food. This product will cover all those people. Students Students are the target market of Pizza Hut because they spend a lot of time with friends in universities and like to go out frequently for parties and celebrations. Dual-career families Dual-career families result in less time at home; they have less time to cook food at home. Also these people have higher incomes which allowing them to eat out more often.   Single person house holds The single person house hold are also increasing these people are a target market of Pizza Hut. These people are also like to eat out most the times. Higher and medium income Professionals High professionals are targeted by the pizza hut. Because of lesser time and high disposable income they prefer ready to eat food or eat out side. SWOT Analysis (S)trengths Strong Brand Name   Brand recognition is major strength for Pizza Hut. Pizza hut has the strong brand name and a market leader by providing large range of pizzas that strong image of pizza hut will make it easy to launch new pizza in the market. Loyal customers Loyalty of customers is strength of Pizza Hut. The loyal customer will also help the Pizza Hut to launch new pizza in the market. Strong financial position Pizza Hut has excellent international turnover and strong financial position will also help in new pizzas financial matters. Specialized in pizzas Pizza Hut is specialist in pizza making and this specialty will create a strong perception in customers mind for our new pickle pizza. Subsidiary of Yum! Brands,inc Yum is the worlds largest restaurant company and Pizza Hut is subsidiary of Yum brand. Full service restaurants Pizza Hut provides a full service restaurant and delivery services which some of the pizza Huts competitors are not doing. Because of restaurant facility Pizza Hut can market some other segments like families that other pizza chains cannot. (W)eaknesses High priced Pizzas at Pizza Hut are high priced. This is the greatest weakness Pizza Hut has in the market as compared with others. Higher overhead costs Pizza Hut has higher overhead costs, due to the restaurant services and extra facilities that other competitors do not have to deal with. Fewer outlets: Pizza Hut has the lesser number of outlets and consumers feel difficulty to find pizza Hut. The Pizza Hut chains are not spread as compare to the other fast food restaurants. More focused on western taste: Pizza Hut is more focused on western taste and less on others. The new arrival will also helpful to overcome that weakness. (O)pportunities New Pizzas with different sizes and taste This opportunity is always open for pizza hut to come with new tastes and sizes and served the better than others. We can generate more revenue with our new innovative pizzas. Pickle pizza will help us to take full advantage of that opportunity. Halal pizza Pizza Hut has the opportunity to provide the Halal pizzas and capture a new segment which will increase the market share of pizza Hut. Number of outlets Pizza Hut has the opportunity to expand the business so Pizza Hut should open more outlets to increase market share and compete will with others like McDonalds. (T)hreats Increased completion The competitions in fast food industry is increasing day by day, this increased competition reducing the profit margins in the industry and also cause a great decrease of market share. Low prices by competitors The prices of the competitors are the major concern for Pizza Hut. The competitors are offering low prices to the customers and have competitive advantage over Pizza Hut. Frozen pizzas: Other competitors to take into consideration are frozen pizzas that are available in super stores and grocery stores. Competitors Analysis Pizza Hut is facing huge competition in the market. Competitors of Pizza Hut are; Restaurants and cafes Fast-food and Quick-service Restaurants Dominos pizza, Inc. Dominos Pizza, Inc. is an international fast food pizza delivery corporation. Dominos pizza is the UK and Irelands leading pizza delivery company. Dominos first UK store opened in 1985. Dominos pizza is the direct competitor of the Pizza Hut. Low prices of pizzas are the real competitive edge of the Dominos. McDonalds McDonalds is the worlds largest chain of fast food restaurants, serving nearly 47 million customers daily. McDonalds primarily sells hamburgers, cheeseburgers, chicken products, French fries, breakfast items, soft drinks, milkshakes and desserts. More recently, it has begun to offer salads, wraps and fruit. KFC Kentucky Fried Chicken, or KFC, is a chain of fast food restaurants based in Louisville, Kentucky.KFC is the subsidiary of Yum Brand. While its primary focus is fried chicken but giving tough time to the Pizza Hut. KFC also offers a line of roasted chicken products, sides and desserts. Quick Service Restaurants (QSR), Takeaways: There are thousands of local quick services restaurants are involved in the UKs fast food industry. These local takeaways are providing pizzas, fried chicken, and salads according to the local consumers taste and on very low prices. These restaurants are the real competitors of the pizza hut. The new Pizza Huts pickle pizza will help pizza hut to compete with these restaurants. MacDonald Corporation is the largest group among all top Fast Food corporations. It is having huge brand value as well as revenue, Moreover, the dominos Pizza Inc is the lowest earning group among all, but these all companies are having a universal aim to provide quality food at lower price to the customers. In order to survive in the global industry a company must come up with new tactics and innovations to charge ahead of the competitors. Product Offering We are offering a new pizza to our customers that will be especially popular in Asian customers and also other pizza consumers. New pickle supreme pizza will be available in all different bases and toppings. Available Bases Tuscani Pan The Italian Cheesy Bites Stuffed Crust Topping Topping of the pickle supreme pizza will be mixed pickle, mushrooms, mixed peppers, black olives (customers can add any other available topping of their choice). Availability The pickle supreme pizza will be available in our three menus with different sizes as other pizzas are available Restaurant menu Delivery and takeaway menu Collection menu Pizza deals The new pickle pizza will be available at all pizza hut chains throughout UK. We will take start from England and Wales and then cover Scotland and Ireland as well. MARKETING PLAN The opportunities are also the part of the marketing strategy. Marketing Objectives Pizza Hut has the largest market share in the pizza industry. The high quality of product and services of the pizza hut will help to ensure good chance at successful introduction of a new pizza. The fast food industry is famous for introducing new products to increase short-term sales. This new pizza will increase the market share of the company .Pizza Hut has the competitive edge in innovative products and this new product that will also be successful in the market. There is a high completion in the market; the introduction of a new product is required to keep ahead of the competition. One of our main objectives is to provide a pizza to our Asian customers and to fill a gap between pizza hut and our customers. As earlier mentioned that there is a large community of Asian people living in UK and we fell that they are less served by the Pizza Hut. The new pickle supreme pizza will help us to achieve that objective. Other objectives include Increase in fast food market share. Maintain the competitive edge of the innovations. Fulfil the demand of the customers. Increase in profitability and growth. Target markets The UK will be the target market of the new pickle supreme pizza. Our major aim is to catch Asian costumers by introducing this new product because we feel that they are less served in the past. Other pizza hut costumers will also like this new pizza. Changing social and demographic trend in UK contributed to increased demand for fast food and our target customers include Students, Dual-career families, Single person households etc. Positioning Innovations in menu and service offerings have been the key to Pizza Huts success in UK. Using product line extension we are positioning the pizza Hut an Innovative and quality food restaurant chain. Pizza Hut already positions itself as an excellent services and food provider in the fast food industry. Marketing Mix As with all businesses, the most important goal of a company is to increase revenue and profits. With the introduction of this new product we hope to increase the overall sales of the company as well as the services and quality of the products. Product The reason behind our success in all over the world is uncompromising drive in providing customers the best in terms of product quality, service, cleanliness and value. Pizza Hut pizzas are made with fresh dough baked daily and smothered with our very own 100% pure imported Mozzarella cheese. Pizza can be part of a well-balanced meal. Ingredients in our pizza include mixed pickle, mushrooms, mixed peppers, black olives (customers can add any other available topping of their choice). Pickle supreme pizza will be available in all sizes in which other pizzas are available such as individual (4 slices) medium (6 slices) large (8 slices). Pizza Hut has built a strong brand name that means quality products and services. Since Pizza Hut will be introducing Pickle supreme pizza customers will automatically think this is a high quality product. Price Pizza Hut is successfully using the high/low pricing strategies when setting the retail price of its products. This high/low pricing strategies will help to serve more segments in the market. The price of pickle supreme pizza should be set as  £5.99 for individual  £10.99 for medium  £13.99 for large Price skimming strategy will be used as Pizza Hut sets high initial prices for its products to send a signal to customers that its products are quality and the service is excellent. The medium and large pickle pizza will be available in deals as well by paying  £2.99 extra; customers can add salad of their own choice. Place At present we are using the direct distribution channels because our markets are very large and geographically dispersed. Other reason of direct distribution is that we have a large number of buyers, but a small amount purchased by each. Different methods of distribution will be used for pickle supreme pizza as company is currently using for other products. Home delivery is the first distribution method by pizza Hut. Pizza hut provide the pizza for those who want to stay at home and eat pizza. Online ordering is another distribution method that we are using now. Customers can go to the nearest Pizza Hut and can sit and eat there Pizza Hut provides an excellent sitting facilities to customers where they can sit and enjoy the variety of pizzas. This is the most useful distribution method for our pizza. Our new pickle pizza will be available in all distribution channels. This is One of Pizza Huts largest competitive advantages is its restaurant style facility. Promotion This objective of the promotion is to create awareness of the new product, Stimulate demand and change the short term behaviour of the customers. We will use different advertisement methods to introduce Pickle supreme pizza such as Advertisement on television Billboard in the main areas to get our customers Leaflets distribution in colleges and universities Door to Door distribution of leaflets In store promotions Banner ads Advertisement in Foot ball grounds E-mails Advertisement on the Web sites These methods are used to promote our product in the market. We use different types of advertisement to create awareness in our target market, we use leaflet distribution in universities to create awareness in student about our product. Advertisement on television in very expensive but we will use that method in the introduction stage of the product where intensive marketing in required. The objective is to create awareness among 90% of our target consumers about the new product. People Pizza Huts providing a very comfortable working environment and our employees are very flexible and they can adopt any change in product with great ease. We will arrange training sessions for employees to upgrade their skills according to the new product. We will put all our efforts to satisfy our employees. Process We will not compromise on quality and services in our restaurants. Our process will remain up to the mark for our new product as well. We have sufficient space for our new product to deal with. We will provide quality food, efficient services with on time deliveries. So our processes will continue without any problem. Physical Evidence Physical evidence is the place where the services being delivered. We are providing full service restaurants with family environment and excellent services. Our new product will also be available in restaurants menu and we have enough space to cover them. Action Plan The Pickle Supreme Pizza will be introduced and available to the customers in start of the July. The purpose of this action plan is to create awareness among the customers about their new product. Here are summaries of action plan we will use during the first four months to achieve our stated objectives. June In June we will start our promotional activities by using in-store advertisement with the slogan of coming soon or new arrival, advertisement on the Television in between world cup football matches. We know that this type of advertisement is very expensive but we expect that this type of advertisement will return us huge revenue. July We will start print media and internet campaign to target professionals, students and single households. We will start leafleting in universities, emails to the professionals and advertisement on the famous website like yahoo or msn to create awareness among our target market. We will continue in store advertisement in this month by giving special discount in meal deals. August In post launch advertisement campaign we will continue leaflet distributions and will use some less expensive techniques of promotion like emails, text messages, magazines and news papers. September We will continue our promotions but with less intensity. We will advertise in the news papers and magazines, leafleting with some other promotions on it in order To keep in touch with our customers. Marketing Research We will identify the market trends and the reaction of the target market towards the product with the help of different types of research methods. This marketing research will help us to identify the positioning of the product in the costumers mind. We will use the following methods to conduct our marketing research Questionnaires We will prepare a questionnaire that will help us in collecting primary data from the customers. The questionnaire will be consisting of different question which will cover all the points that will required to get the accurate research results. Surveys Surveys will keep us up to date about our customers expectations and make us fulfils their needs and wants more effectively. For this we would have to conduct a marketing survey of our market and try to find out that what our customers want and what they feel about new product. Whether they are satisfied with our product or want any up gradation in it. Live Market Test Live market test will work in two ways such as survey and promotions at one time. In store advertisement, promotions and distribution will be done and free samples will be offer to the people and feedback back will be taken from them. This feedback can positive or negative but will help us in future planning of the products. Feedback Form Feedback forms are also very important method of survey which will provide quick information with very low cost. Costumers will give information about their experience about products and services which help us to remove deficiencies if any. Financial Matters We are financially strong enough to introduce a new product in the market. The advertisement budget will be 5% of the projected sale. We are expecting that the Pickle supreme pizza will increase our sale by 6%, this forecast is based upon pervious products sale by Pizza Hut. This 6% increase in sale will bring  £600 million in revenue. It means advertising budget will be of 30 million. No other plant and equipment expenses will be accrued because the existing plant and machinery is used for the production of Pickle Supreme Pizza. Controls and Implementation We will establish a control program to help the management in measuring the results and identifying any problems or performance variation that need corrective actions. The control process involves establishing standards and measuring performance to correct deviations from standards. We will use different techniques to monitor quality and customer service satisfaction. This will help us to react very quickly in correcting any problems at the beginning. We will implement the following method to determine the effectiveness and customer satisfaction from our new product. Annual plan control In this method will monitor that whether company is achieving the targets and goals that are expected from the new product. Different are used monitor this such as Sales analysis, market share analysis, balance scorecard etc. Efficiency Control With the help of this will control on spending efficiency and marketing expenditures. In this we will analyze the sales force efficiency, advertising and sales promotions effectiveness as compare to expenses on all these things. Customers feedback This method will be used to collect information from the customers because this will help us to take immediate actions against any problem. Customers are the primary source to check the success of the product. Customers feedback will help us in taking further steps if required. Marketing Organisations Marketing director will hold overall responsibility for all of the companys marketing activities and all managers in the marketing department will report to the director. Marketing Audit plan will also executed enter the supervision of the marketing director. CONCLUSION I have critically analysed the Pizza hut and its current market situation and found that the fast food trends are changing; customers are demanding high quality food with excellent services and sitting arrangements. Pizza hut is offering large range of pizzas with salads, desserts etc, under one roof. Pizza hut also provide restaurant facilities to the customers. With the help of deep research of the market i found that the Pizza hut is losing large market share by ignoring a rapidly growing market of Asian Customers in the UK. These customers are less served by Pizza Hut but now its time to fill that gap by introducing a new Pickle Supreme pizza. The market environment of fast food industry in UK is very competitive. Pizza Hut is facing direct completion as well as in direct competition in the market in the form of Dominos, McDonalds, and KFC. Pizza Hut is a high price restaurant as compare to its competitors but providing high quality food and sitting facilities. Pizza hut has fewer number of outlets which is a weakness of pizza hut

The American School System: A Rough Road Ahead :: Exploratory Essays Research Papers

The American School System: A Rough Road Ahead There are many similarities and few differences between E.D. Hirsch’s â€Å"Why America’s Universities Are Better than Its Schools,† and Benjamin Barber’s â€Å"America Skips School.† The main purpose of both articles is to address the fact that Americans fall far behind in the scholastic accomplishment of their young students. Mutually, the two authors agree that American K-12 students learn more each day outside of the classroom than they do inside the classroom, and that the schools need serious reform. Barber focuses his attention on the financial situation of the schools, as well as the political standpoint that the government just does not care, and the American government has simply given up on its children. Hirsch tackles the idea that if our K-12 schools stay with their current level of teaching, it is only a matter of time before the institutions of higher learning will no longer be considered among the best in the world. At the present time, it seems as though America’s youth have been placed into a category for which they are no longer looked upon as a bright future for our nation as was considered in the past, as Barber has commented, â€Å"Jefferson thought schools would produce free men: we prove him right by putting dropouts in jail† (159). Children today are becoming more street-smart, and feel that there is no need for true knowledge. For example, â€Å"Knowledge is considered less desirable than more ‘practical’ all-purpose goals such as ‘higher order skills,’ ‘self-esteem,’ ‘metacognitive skills,’ and ‘critical-thinking skills† (Hirsch 144). They see it as much more important to look at what society rewards its people with, and that seems to be anything but a good academic background. In today’s culture, the people who are praised in America are the people who are able to make millions of dollars by performing music, acting in front of the camera, playing a sport, and unfortunately in some neighborhoods, selling drugs. Barber concurs that â€Å"When the society undoes each workday what the school tries to do each school day, schooling can’t make much of a difference† (157). Our students think in terms of what is going t o bring them to the peak of the success mountain in this great motherland where everyone has equal opportunity.

Advertisements and other sources Essay

1/ To what extent do you believe that individuals are responsible for their own weight (or in the case of children, parents or guardians)? I believe that individuals should be responsible for their own weight. It is true that advertisements and other sources of marketing influences people. However, such sources by no means force people to eat a particular product. It is people who ultimately choose what they are willing to buy and eat. In case of children, it should be the responsibility of parents and guardians to monitor their eating habits. A grown up adult, however, can take the responsibility of his own action. 2/ In your opinion, should the food and restaurant industries be held liable for the rise of obesity, or not? In my opinion, the food and restaurant industries should not be held liable for the rise of obesity. The reason is as I stated in question 1; the individuals are responsible for their own weight. That means if they have obesity, they would be responsible for that themselves. No one forces them to eat, so that they eat foods they like with their own risk. 3/ If you were a manager for a fast food chain or food company, what actions would you take with respect to obesity, if any? If I were a manager for a fast food chain or food company, possible actions I can take include offering healthy food options, fully disclosing the nutritional and caloric content of products to customers, and refraining from advertising directed at children. 4/ What do you think is the best solution to the obesity epidemic? what role can the food and restaurant industries, trial attorneys, government policymakers and regulators, and individual consumers play in a solution, if any? All four have a part to play in any solution. The food and restaurant industry can support initiatives to develop and market healthy food options and to fully disclose the nutritional and caloric content of products to customers. Actions by trial attorneys can have a deterrent effect, prompting companies to take action to reduce their potential legal liability. Government regulatory agencies can provide information on nutrition and health to the public and can establish labeling and information disclosure rules. Another approach is for policymakers to adopt laws shielding producers and retailers of food from lawsuits by obese customersNutritio

Socio-Economic and Political Conditions in Sparta and Athens After 800 B.C.E.

Ancient Greece was in a pretty bad shape during the period from 1200 to 800 B. C. E, which is referred as the Dark Age of the Greece. Eventually, after 800 B. C. E, Greeks started expanding their empire from the Mediterranean towards east as far as the Black Sea, and towards west as far as the Atlantic Ocean. At this time, two prominent city- states named Athens and Sparta stood as two pillars in the Greek history. Although these two city -states are geographically close to each other in Greece, they were rivals and shared many differences.However, some of the social conditions were similar in these two city -states. During the Archaic age (800- 500 B. C. E. ), these two city- states progressed tremendously both politically and economically. Even though the Greeks came out of the Dark Age and were expanding with prosperity, they faced new problems with growing population, hunger, and land shortage. Moreover, their lands were not fertile to feed the needs of the growing population, an d there was turmoil everywhere because of the tyranny of the aristocrats.To improve their economical, social, and political conditions, the Athenians and the Spartans created new political systems, introduced important reforms and stood as the role models in the Greek political development. The Spartans responded to the economic crisis by conquering Messene, their rich neighbor, in 715 B. C. E so that they can add the rich region’s resources. Sparta is a city -state in the southern part of Greece which was under the control of aristocracy. In fact, Sparta’s asset was its powerful military, and it is the protector of Greece.Spartans oppressed the Messenian slaves after their revolt against the Spartans. In order to appease the non- nobles, who demanded equal rights, as they assisted the Spartans in the war, the aristocrats later, reformed the state system to â€Å"Lycurgan regimen. † According to this reform, all Spartans were given equal rights, and the state wa s ruled by two kings with the assistance from the nobles. Taking into consideration the economic situations in Sparta, the Messenian slaves called â€Å"Helots† did all the physical work while the men of Sparta devoted their lives for the military.Boys in their young age were forced into military training. Although family life was important to Spartans, their social life was compromised as men spent much of their lives in the military. So they established close relationships with other men in the military. The main aim of the Spartan men was to be trained as the best infantrymen and sacrifice their lives in the battle. Spartan women were good wives who devoted their lives in bearing children and had rights to own property.In the same way, Athenians implemented law of codes, reforms, and adopted democracy with the help of prominent and thoughtful aristocrats and ascended from the economic and political distress and oppression of the aristocrats. In the late sixth century B. C. E, Draco, an aristocrat, published the first law of code which asserts that law belonged to all citizens, Later, Solon, an aristocrat who became â€Å"archon,† a chief magistrate of Polis, reformed the prevailing social conditions by freeing the slaves, recalling exiles, and made enslavement for debt illegal.He thus introduced democratic ideals into their political system in response to the tyranny of the aristocrats and nobles on small farmers and landowners. Although Athens was under the aristocratic rule in the beginning, it later adopted the democratic form of government under the leadership of a prominent aristocrat named Cleisthenes. Undoubtedly, Athenians were the first to introduce democratic sovereign and legislation with a council (â€Å"Boule†) and an assembly of citizens (â€Å"Ecclesia†). They also developed their infrastructure, and â€Å"Acropolis† clearly reveals their love for architecture.Young boys were not forced into military and wer e given opportunity to excel in education, arts, and other talents. The Athenians enjoyed better social life than the Spartans, and family life was important. Like Spartan men, Athenian men maintained close relationships with other men. Women were confined to giving birth and raising children along with other household chores, and they were considered inferior to men. Unlike the Spartan women, they had less freedom. Even though Athenians adopted democracy, women and slaves have limited rights and were not granted citizenship. Ancient Greeks rose from their dark age in 800 B. C. E.  and started expanding their empire in the neighboring regions.With their progress several economic and social tensions appeared such as population growth, hunger, and food shortage. In response to this economic and social distress, the two city-states, Athens and Sparta, with their own distinctive social structure, developed into two significant political systems. Athenians emphasized not only on firm p olitical development, education, and culture but also on individual freedom and justice. Democracy and legislation with two presiding bodies were introduced into their political system and even the poor were allowed to vote in the election.On the contrary, Spartans focused on training their youth as soldiers and thus strengthened their military. With the military power they conquered their resourceful neighboring region, Messene, and later reformed their state system with two ruling kings and five noble overseers. Their reform system also presented equal rights to all Spartans. The above discussed political and social reforms were necessary for both the city-states at that time of chaos in order to survive. Even though they underwent many deadly conflicts, Athens and Sparta established themselves as prominent city-states in the political development of ancient Greek history. Socio-Economic and Political Conditions in Sparta and Athens After 800 B.C.E. Ancient Greece was in a pretty bad shape during the period from 1200 to 800 B. C. E, which is referred as the Dark Age of the Greece. Eventually, after 800 B. C. E, Greeks started expanding their empire from the Mediterranean towards east as far as the Black Sea, and towards west as far as the Atlantic Ocean. At this time, two prominent city- states named Athens and Sparta stood as two pillars in the Greek history. Although these two city -states are geographically close to each other in Greece, they were rivals and shared many differences.However, some of the social conditions were similar in these two city -states. During the Archaic age (800- 500 B. C. E. ), these two city- states progressed tremendously both politically and economically. Even though the Greeks came out of the Dark Age and were expanding with prosperity, they faced new problems with growing population, hunger, and land shortage. Moreover, their lands were not fertile to feed the needs of the growing population, an d there was turmoil everywhere because of the tyranny of the aristocrats.To improve their economical, social, and political conditions, the Athenians and the Spartans created new political systems, introduced important reforms and stood as the role models in the Greek political development. The Spartans responded to the economic crisis by conquering Messene, their rich neighbor, in 715 B. C. E so that they can add the rich region’s resources. Sparta is a city -state in the southern part of Greece which was under the control of aristocracy. In fact, Sparta’s asset was its powerful military, and it is the protector of Greece.Spartans oppressed the Messenian slaves after their revolt against the Spartans. In order to appease the non- nobles, who demanded equal rights, as they assisted the Spartans in the war, the aristocrats later, reformed the state system to â€Å"Lycurgan regimen. † According to this reform, all Spartans were given equal rights, and the state wa s ruled by two kings with the assistance from the nobles. Taking into consideration the economic situations in Sparta, the Messenian slaves called â€Å"Helots† did all the physical work while the men of Sparta devoted their lives for the military.Boys in their young age were forced into military training. Although family life was important to Spartans, their social life was compromised as men spent much of their lives in the military. So they established close relationships with other men in the military. The main aim of the Spartan men was to be trained as the best infantrymen and sacrifice their lives in the battle. Spartan women were good wives who devoted their lives in bearing children and had rights to own property.In the same way, Athenians implemented law of codes, reforms, and adopted democracy with the help of prominent and thoughtful aristocrats and ascended from the economic and political distress and oppression of the aristocrats. In the late sixth century B. C. E, Draco, an aristocrat, published the first law of code which asserts that law belonged to all citizens, Later, Solon, an aristocrat who became â€Å"archon,† a chief magistrate of Polis, reformed the prevailing social conditions by freeing the slaves, recalling exiles, and made enslavement for debt illegal.He thus introduced democratic ideals into their political system in response to the tyranny of the aristocrats and nobles on small farmers and landowners. Although Athens was under the aristocratic rule in the beginning, it later adopted the democratic form of government under the leadership of a prominent aristocrat named Cleisthenes. Undoubtedly, Athenians were the first to introduce democratic sovereign and legislation with a council (â€Å"Boule†) and an assembly of citizens (â€Å"Ecclesia†). They also developed their infrastructure, and â€Å"Acropolis† clearly reveals their love for architecture.Young boys were not forced into military and wer e given opportunity to excel in education, arts, and other talents. The Athenians enjoyed better social life than the Spartans, and family life was important. Like Spartan men, Athenian men maintained close relationships with other men. Women were confined to giving birth and raising children along with other household chores, and they were considered inferior to men. Unlike the Spartan women, they had less freedom. Even though Athenians adopted democracy, women and slaves have limited rights and were not granted citizenship.Ancient Greeks rose from their dark age in 800 B. C. E.  and started expanding their empire in the neighboring regions. With their progress several economic and social tensions appeared such as population growth, hunger, and food shortage. In response to this economic and social distress, the two city-states, Athens and Sparta, with their own distinctive social structure, developed into two significant political systems. Athenians emphasized not only on firm p olitical development, education, and culture but also on individual freedom and justice. Democracy and legislation with two presiding bodies were introduced into their political system and even the poor were allowed to vote in the election.On the contrary, Spartans focused on training their youth as soldiers and thus strengthened their military. With the military power they conquered their resourceful neighboring region, Messene, and later reformed their state system with two ruling kings and five noble overseers. Their reform system also presented equal rights to all Spartans. The above discussed political and social reforms were necessary for both the city-states at that time of chaos in order to survive. Even though they underwent many deadly conflicts, Athens and Sparta established themselves as prominent city-states in the political development of ancient Greek history.